running

Running a business is like running!

For those that don’t know me, I ran my first and only ever marathon back in April 2018, all 26.2 miles! I now run to keep healthy, both body and mind.

Why do I tell you this? Well I also run my own business too. So what does running have to do with running a business? Quite a lot actually, well in my opinion anyway. Stick with me on this…. I have not been out running as much this year, with lockdown, the kids are home, work needs to get done, home schooling too. Excuses, excuses and more excuses…..

Running and running a business are very similar.

Business
At times it can be hard to motivate myself, it’s not often but it happens on occasion, especially in lockdown. – At times it can be hard to focus. – At times it can be hard to get through my workload. – At times, I procrastinate and put off the one task that I know NEEDS to get done, when I should tackle this head on, first. – Just starting when it is easier to stay in bed……well I don’t really suffer from that but I think we all can have days where we just want to pull the covers over our heads and hit snooze on the alarm.- Reviewing my business performance and my business goals, what do I want to achieve? Am I on track to hit my goals? How profitable am I? What is my current run rate performance?

Running

At times it can be hard to motivate myself, especially in lockdown with the kids at home and get out for a run. – At times it can be hard to focus on WHY I need to get out and run. – At times it can be hard to get through a run when it is either hot and sunny or wet and windy. – At times, I procrastinate and put off going for a run, that I know if I do go out will benefit me both physically and from a mental health aspect.- Just starting when it is easier to stay in bed……well we all have days where we just want to pull the covers over our heads and hit snooze on the alarm. I have found that not having running goals (I don’t have a race to prepare for) makes it harder to get up and go for a run.- Reviewing my running performance and my running goals, what do I want to achieve? Am I on track to hit my health goals? How am I doing? What is my current performance? You see to run a business and to RUN, you need to have goals, be motivated, be focused, be flexible and adaptable to change and the most important thing. Take action. Go out for that run. Do that live video you have always been putting off! Put yourself out there and you will feel better for it. Put one foot in front of the other and move forwards. Do that every day, even when you don’t feel like it or can’t. Turn up every day and find someone that can help hold you accountable for your goals, be they business or otherwise. Action and Accountability……key to your success. I help business owners to be accountable with their marketing by taking action with/on their behalf. Why not reach out and say hello…..I don’t bite!